Founder of the 50 Mile Ride for Rwanda Doug Grant joins Critical Mass Radio show for a special non-profit segment to talk about how he chose a bike ride as a fund-raising method. The upcoming 50 Mile Ride for Rwanda in April supports two non-profit organizations: Team Africa Rising and World Bicycle Relief. Doug also talks about how his firm Westamerica Communications helps non-profit organizations get their message across through marketing and branding, fund-raising methods and budgeting and planning annual reports.